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In my RISD days I studied letter-press printing and wood engraving. Achieving great typography when setting metal type is a laborious task. For example, tightening-up letter spacing (kerning) requires taking file to metal. The process of setting type by hand gave me a deep appreciation for the subtleties of excellent typography. So I sympathize with designers when they make this common web design mistake of using graphic text in place of real text. (more…)
