October 27, 2008
I’m honored to have been made an official consultant for the Second Wind Network! Anthony Mikes founded Second to “help smaller and mid-size advertising agencies, design firms and related businesses to be better.” Second Wind has been offering resources, communities, articles, white papers, books, conferences and consulting to agencies for over twenty years. Running an advertising agency or design firm can be particularly challenging. Especially since many owner/principals come at if from creative backgrounds rather than a business backgrounds (like in my case, letter-press printing and wood engraving didn’t exactly prepare me for the intense task of managing a web development company). Second Wind provides a rich environment and excellent resources to make this job a little easier.
Specifically, my role as a consultant for Second Wind is in the web strategy and digital marketing areas. I’ll be answering questions in their online forums. I’ll also post articles and look forward to producing rich content like webinars and white papers on digital marketing, web strategy, search marketing and social media.
I’ll also be offering a special Second Wind network discount for my regular consulting services. So if you’re already a Second Wind member you just got another perk, and if not, you might want to consider signing up!
